Home Delivery Service Case Study Example | Topics and Well Written Essays - 1000 words

Home Delivery Service - Case Study Example Home delivery is a marketing weapon by which the products are made available at the door steps of customers. The most important attraction of this system is that the customers need not shop at the outlets; instead products are made available at customers' home at their convenient time. With this background, the present study aims to measure the satisfaction level of the customers of Hong Kong Electrical Appliances with special reference to home delivery. The study aims to explore how successful the home delivery service wing of the organization. Customer satisfaction perhaps is one of the most sought after area of research since time immemorial. The present literature review covers the studies undertaken in the various service businesses. In the word of S.S. Andaleeb, satisfied customers is the outcome of communication, competence and demeanor cost, facilities, among hospital customers in Pennsylvania (Andaleeb 1998). Another significant study observes that the core service quality and perceived value were the most important drivers of customer satisfaction (McDougall and Levesque 2000). However, F. Olorunniwo and Hsu M. K. were of the conclusion that responsiveness, tangibility, reliability, knowledge and accessibility determine service quality and satisfaction (Olorunniwo 2006). ... There are two states among the customers on a product or service after its use/consumption. Some of the customers are satisfied and the rest is dissatisfied. For the purpose of this study, the variables considered for measuring customer satisfaction on home delivery include the following: Availability of Products at convenient times of end users (Nguyen et al., 2007; and Abubakar et al., 2001); Range of Products for selection (Nguyen et al., 2007; and Abubakar et al., 2001) Products are of good quality (Spiller et al., 2006; and Abubakar et al., 2001); Reasonable Price (Spiller et al., 2006; and Abubakar et al., 2001); Helping Marketing Team (Parasuraman et al., 1988; Nguyen et al., 2007; and Sivadas and Baker-Prewitt, 2000); Pleasing Marketing Team (Parasuraman et al., 1988; and Wong and Sohal, 2003); and Flexibility in mode of Payment (Wong and Sohal, 2003) Objectives of the Study The ultimate objective the study is to measure the satisfaction level of the customers on the home delivery service of Hong Kong Electrical Appliances and thereby understand how successful the firm is in home delivery service. Specifically, the following objectives are set by the organization: To understand whether the customers are satisfied with home delivery service; To identify what are the defects of the present home delivery service; To explore the present problems of the home delivery service wing; To improve the service quality of the wing Research Methodology The overall typology of the present study is exploratory one as it seeks to establish relationship among the variables stated above. The study takes a quantitative approach wherein data relating to customer satisfaction are analyzed using quantitative methods. Moreover, it takes a survey approach in which

Paul Joseph Goebbels Essay Example for Free

Paul Joseph Goebbels Essay Paul Joseph Goebbels (29 October 1897 – 1 May 1945) was a German politician and Reich Minister of Propaganda in Nazi Germany from 1933 to 1945. As one of Adolf Hitlers closest associates and most devout followers, he was known for his zealous oratory and anti-Semitism. He played a hand in the Kristallnacht attack on the German Jews, which many historians consider to be the beginning of the Final Solution, leading to the Holocaust. Goebbels earned a Ph.  D. from Heidelberg University in 1921, writing his doctoral thesis on 19th century romantic drama; he then went on to work as a journalist and later a bank clerk and caller on the stock exchange. He also wrote novels and plays, but they were rejected by publishers. Goebbels came into contact with the Nazi Party in 1923 during the French occupation of the Ruhr and became a member in 1924. He was appointed Gauleiter (regional party leader) of Berlin. In this position, he put his propaganda skills to full use, combating the local socialist and communist parties with the help of Nazi papers and the paramilitary Stormtroopers, aka, Brownshirts, SA. By 1928, he had risen in the party ranks to become one of its most prominent members. Goebbels rose to power in 1933 along with Hitler and the Nazi Party and he was appointed Propaganda Minister. One of his first acts was the burning of books rejected by the Nazis. He exerted totalitarian control over the media, arts and information in Germany. From the beginning of his tenure, Goebbels organized attacks on German Jews, commencing with the one-day boycott of Jewish businessmen, doctors, and lawyers on April 1, 1933. His attacks on the Jewish population culminated in the Kristallnacht assault of 1938, an open and unrestrained pogrom unleashed by the Nazis all across Germany, in which scores of synagogues were burned and hundreds of Jews were assaulted and murdered. Further, he produced a series of anti-Semitic films. Goebbels used modern propaganda techniques to psychologically prepare the German people for aggressive warfare. During World War II, Goebbels increased his power and influence through shifting alliances with other Nazi leaders. By late 1943, the tide of the war was turning against the Axis powers, but this only spurred Goebbels to intensify the propaganda by urging the Germans to accept the idea of total war and mobilization. Goebbels remained with Hitler in Berlin to the end; just hours after Hitlers suicide, Goebbels and his wife Magda killed their six young children and then committed suicide.

Toxoplasma Gondii Infection Among Pregnant Females in Lahore

Toxoplasma Gondii Infection Among Pregnant Females in Lahore The present study was conducted on 190 pregnant females attending Government, Lahore General Hospital and from a private setup named as Fatima Memorial Hospital coming for their antenatal checkups during first trimester. The detailed results are shown in the appendices. The summary of results is given in Tables 1- 20 and Figures 1- 6. Figure 1 shows the frequency of IgG in pregnant females. Out of 190, IgG antibodies against Toxoplasma gondii were present in 60 (31.58%) females. Figure 2 shows the frequency of IgM in pregnant females. Out of 190 pregnant females, IgM antibodies against Toxoplasma gondii were present only in 9 (4.73%) females. Table 1 shows the comparison of age, gestational age and gravida between IgG positive and negative females. The mean age of IgG positive group was 28.19 Â ± 4.70 and the mean number of gravida and gestational age of IgG positive group was 3.26 Â ± 1.84 and 9.28 Â ± 3.14 respectively. Whereas the mean age of IgG negative group was 25.92 Â ± 5.00 and the mean number of gravida and gestational age of IgG negative group was 2.63 Â ± 1.85 and 9.36 Â ± 3.20 respectively. There was no statistically significant differences in mean gestational age between IgG positive and negative groups (p-value = 0.753). The mean age of IgG positive group was statistically significant and higher as compared to IgG negative group (p-value = 0.005) similarly the mean gravida of IgG positive group was statistically significant and higher as compared to IgG negative group (p-value = 0.012). Table 2 shows the comparison of age, gestational age and gravida between IgM positive and negative groups. The mean age IgM positive group was 29.44 Â ± 5.20 and the mean number of gravida and gestational age of IgM positive group was 2.56 Â ± 1.51 and 9.33 Â ± 3.74 respectively. Whereas the mean age of IgM negative group was 26.49 Â ± 4.97 and the mean number of gravida and gestational age of IgM negative group was 2.84 Â ±1.88 and 9.33 Â ± 3.16 respectively. The mean age of IgM positive group was generally higher as compared to IgM negative group and the mean gravida of IgM positive group was generally lower as compared to IgM negative group but these differences were not statistically significant (p-value = 0.074 and p-value = 0.806 respectively). Similarly there were no statistically significant differences in mean gestational age between IgM positive and negative groups (p-value = 0.792). Table 3 shows the IgG positivity in pregnant women according to family income and there was statistically significant association between IgG antibodies and family income (p-value

Physics Prac - Mesuring Wavelengths Of Light :: essays research papers

Aim: To determine the approximate value of l for red light using a diffraction kit. Theory: Diffraction of light is one explanation of the wave theory of light. Francesco Grimaldi first observed this type of behvaiour from light. However, Thomas Young was the scientist that was able to derive a mathematical formula where l can be calculated. The original experiment involved sending white light into a screen with two small holes to serve as point sources. The light from these sources was then projected onto a screen and light and dark bands were observed. The mathematical formula could then be used after taking certain measurements. Equipment: Light source (Ray box), Red cellophane, Double-slit slide, and Measuring rod (can be already attached to Ray box. Method: 1.  Ã‚  Ã‚  Ã‚  Ã‚  Set up the ray box and place red cellophane in clip so that it is over the bulb. 2.  Ã‚  Ã‚  Ã‚  Ã‚  Switch on ray box and stand approximately two meters away from the ray box, hold the slide up to your eye and look through one of the double slit patterns into the light. Observe disturbance pattern. 3.  Ã‚  Ã‚  Ã‚  Ã‚  While looking through the slide, have someone move the white marker along the slide rule until its edge is approximately halfway inside a dark or light band. 4.  Ã‚  Ã‚  Ã‚  Ã‚  Take measurement down and then repeat step 3 and gain measurement for other dark or light bands. Results: The results gained from the experiment were conclusive and accurate when compared to the original value for l for red light. Below is a table of the measurements recorded and calculations to gain l. Calculation (con't): The value d was calculated by placing the slide in a projector and then on the whiteboard (acting as a screen), marks were made. The slide had a measurement of 1cm and from this the ratio 35:1 was established. Measurements were then made and the slides actual measurements were determined. For this particular experiment, the slide marking D was used. L was measured also using simple trigonometry. The person viewing through the slide sat at a table and then looked down at the ray box on an angle.

Essay --

Red Bull owner Dietrich Mateschitz commented, "The most dangerous thing for a brand is low interest." (Gschwandtner) Red Bull is currently available in over 165 countries, resulting in over 35 billion cans sold. (Red Bull) While many companies try to push their products on consumers, Mateschitz decided to take a more personal approach towards attracting consumers and influencing them to make his product stand out and become their first choice. Red Bull's owner states that most of its success came from bringing consumers to the product rather than the other way around. (Gschwandtner) With events in the industries of sport, music, art, technology and adventure, there is little the company does that is not interesting to just about everyone. Red Bull hosts or actively sponsors contests and showcases for athletes in surfing, snowboarding, skateboarding, bike riding, and free style motorcycle riding events. These events take place all over the world and can attract as many as 30 to 50 thousand spectators during the event. (Gschwandtner). This "pull" strategy (Lamb, Hair, McDaniel) makes customers attracted to the event, and the actual drink plays a more secondary role. Using different host cities allow the company to incorporate the local culture and natural resources to its benefits. In Germany, a downhill mountain bike even used an abandoned potash mine to serve as its course because of the different elements provided throughout the 2,100-foot track. (Gschwandtner) Brazil, as a second example, was the host for a B.A.S.E. jumping event that had spectators watching jumpers perform back-flips and other aerial acrobatics off of their famous "Christ the Redeemer" statue with a parachute, of course. (Gschwandtner) O the... ... conclusion, sponsoring or acting as the main host of these international events, Red Bull uses reminder advertising to keep the product fresh in the customers mind. (Lamb, Hair, McDaniel) Placing the product in any market they want to and providing slogans like "It Gives You Wings" differentiates its product from other competitors with a message of "revitalizing" your mind in addition to getting an energy jolt. Having well known athletes in events is beneficial to attracting consumers to the events, where they are given free samples. By pushing the status quo of sporting events and breaking world records, Red Bull has a message of increasing human capability while also honoring the environment. With its high market share in local and international markets, and its increasing growth, the company should keep investing in events and sponsorships to continue expanding.

Cultural Anthropology Essay

1. How does a culture’s physical environment shape the type of subsistence pattern they practice? How does subsistence impact a culture’s degree of social stratification? How is the degree of social stratification mirrored in religious systems? The amount of sunlight and rainfall and the types of soil, forests, and mineral deposits all have an effect on the type of subsistence pattern a particular society develops. For example, In the U.S society people have different choices to obtain their food such as obtain their food from a fast-food restaurant or obtain their food for cooking from a grocery store or supermarket; other societies have different ways to obtain their food supplies. Which lead us to different type of life practices to get food such as people who live close to sea do fishing practices and people who live near to a desert obtain their food by hunting. The specific biome and environmental conditions may limit the development of certain types of subsistence patterns. For example, Arctic conditions are not conducive to agricultural activities, nor are arid regions suitable for rice production. In some societies of wealth, power and prestige are linked with ownership of land or the number of animals acquired. 2. Describe economic exchange among band societies and it purpose. How does this type of exchange change with different societal types and why? The major form of economic system with band societies is called reciprocal economic system; the system is based on exchanges among family groups as a means of distributing goods and services throughout the society. One of the main reasons for this system of reciprocal exchange is that food and other resources must usually be consumed immediately. There are three types of reciprocity: generalized, balanced, and negative. The most used one among societies is called generalized reciprocity (Own Group), an immediate return is not expected and that the value of the exchanges will balance out in the long run. For example, in our society parents take care of their kids, so you take care of them in their old age. Another one is balanced reciprocity (Other Groups); this type is more direct with immediate return. For example, in our society change money for someone, such as change a dollar for someone to four quarter to use the snick machine. The last one Negative Reciprocity (Rare), it is the attempt to get something out of nothing. For example, in our societies people who go to the car dealer try to take the car for the cheapest price they can and the dealer try to take more money from the buyer. Both of them are negative reciprocity which means try to get something out of nothing. They do them because it makes the life for them easier and without the sharing between them life would be barder and less pleasant. The greater predictability and concentration of resources within a particular region, the more pronounced the conceptions of private ownership and exclusive rights to territory among foragers in comparison to territorial rights among different hunter-gathers. 3.What are some ways in which the higher degree of mobility affects the technologies, subsistence behaviors, and social organization of pastoralists versus horticulturalists? Higher degree of mobility affects the group to maintain a certain number of people in the group to keep it effective to move to another place. To do so, they use this mean called, Fissioning, moving of people from one group to another. Another means of population control is infanticide, the deliberate abandonment or killing of infants, and geronticide, the killing of old people. Higher degree of mobility also affect the technologies. In this case, technology does not refer to just tools or artifacts, but it also includes the cultural knowledge that has to be maintained by the society. All foraging peoples have an extensive knowledge of their environmental conditions and of the appropriciate means of solving technological problems in these environments. Different from horticulturalists, foragers need to know where to find the plants, when to find them during different seasons, which plants are edible, and so on since they need to move during different seasons to pursue game and other resources. Inuit created an extremely complex foraging technology. Because of the weather conditions and the environment, they developed sophisticated techniques for curing hides from caribou and seals to make boots, parkas, and snow goggles. 4. Marriage is a human universal. In what forms does marriage exist and why? What is the function of endogamy and exogamy? How do forms of marriage exchange vary and how does each function to serve society? Marriage provide a systemic form of social mobility for the entire society. Endogamy is a type of marriage between people of the same social group or category. Endogamous marriages are carefully arranged so as to maintain genealogically appropriate kinship bonds and descent relations in the top-ranking descent group. Exogamy is a type of marriage between people of different social group or categories. Having this type of marriage gives significant benefit to the one side of kinship, which does not have as power as the another kinship, because they can share the power once one get married. Most agricultural states practiced some form of marital exchange. The most common type of exchange was dowry- goods and wealth paid by the bride’s family to the groom’s family. Dowry appears to be to the groom’s family exchanges wealth for the bride. The dowry was used as a social exchange between families to arrange a marriage contract.

Parents Are the Primary Cause of Disturbed and Disturbing Behaviour in Their Children Essay

‘Parents are the primary cause of disturbed and disturbing behaviour in their children’ this essay will look at evidence for and against this claim. It will start by explaining the meaning of the phrase ‘disturbed and ‘disturbing behaviour’ and then move on to explain the role that parents play in the cause of ‘disturbed’ or ‘disturbing’ behaviour within their children. In the past theorists would have agreed with this phrase, having good evidence to support their theories. Nevertheless this is now considered by many to be a naive view of a child’s development. The essay will look at three different models, the medical model, the social environment model and the transactional model. It will conclude by looking at the role of the child in the process and looking at whether there is conclusive evidence to support this claim. There is a large minority of children who find certain circumstances difficult to adjust to and because of this; their behaviour is considered by others to be difficult, withdrawn, disturbed or even bizarre. Parents of these children may describe them as being ‘hard to manage’, ‘demanding’, and ‘aggressive’. People who work with these children for example teachers or health care workers could consider them to have ‘behavioural problems’. The expression ‘disturbed’ and ‘disturbing behaviour’ is very unclear, it can have several meanings at one time. One suggestion could be that the child is the victim of incompetent or abusive parenting. Then another suggestion is that the child is the cause of the problem with behaviour that needs to be contained. What is meant by a ‘problem’? ‘Childhood signs of psychological abnormality are, by and large, manifestations of behavioural, cognitive and emotional responses common to all children. Their quality of being dysfunctional lies in their inappropriate intensity, frequency and persistence (Herbert, 1991, p. 13). Children are said to present problems when their behaviour falls out of the range of tolerance and age-appropriateness. That range maybe more or less wide depending both on the context and the attitudes of those making such judgments. To put it bluntly, many children are only seen as having problems when they become a problem to others. So, whose problem is it? Where does the problem reside (Chapter, 2, p. 63)? Individuals have different perspectives of the ‘problem’. From the medical view the problem might be described in terms of ‘disorders’ which locates the problem firmly within the child as part of their psychological make-up. The approach to treatment was to prescribe medication or psychotherapy. This model was very prevalent during the 40’s and 50’s which came under much criticism. Emotional and behavioural difficulties were not considered within the medical model. The social environment model was careful not to put labels like ‘disturbed’ on to the child. As the medical model focuses the problem within the child the social environment model sees the problem as being outside the child for example a poor home situation, incompetent or abusive parental care or inadequate discipline at school. Bowlby’s theory of maternal deprivation is a good illustration of this perspective, which was highly influential in the 1950’s in the construction of post-war social policy on the functions of the family and especially the role of women, as mothers, in promoting children’s mental health (Chapter, 2, p. 8). Referring to children and their behaviour there is a very common phrase used in everyday life ‘I blame it on the parents’. This spanned many generations believing that the explanation for children’s bad or disruptive behaviour lay firmly within the home environment and the quality of parenting. Believing this removed the attention from the child themselves and the role that they might play in their behaviour and it also removed the attention from society and its responsibility for the welfare of the child. Most importantly, this belief is not just a feature of a particular ideology; it has become a foundation stone for some psychological theories about the processes of typical and disturbed development (Chapter 2 Pg 69). Kessen (1979) alerts us to the fact that some ideologies masquerade as psychological knowledge, information which is extremely important when taking into account research links between mother and child relationships and the development of disturbed behaviour. Many studies have suggested that disturbed/disturbing behaviour in children can be related to difficulties in the relationships with their mothers, which may reflect the mothers’ mental states (Murray and Stein, 1991; Garver, 1997; Wakschlag and Hans, 1999; Halligan et al. , 2004). Maternal responsiveness is important to an infant as is a mothers’ mind-mindedness (the ability to know what is going on in their infants mind) but this sensitive response can be affected by different factors. One example would be postnatal depression. A study done by Murray (1992) found that 18-month-old infants whose mothers had suffered from postnatal depression were more likely to be assessed as ‘insecurely attached’ in the ‘strange situation’. This was more prevalent in boys. Insecure attachment has been consistently linked with psychological difficulties (Greenberg et al. , 1993; Sund and Wichstrom, 2002). Murray also found that children of depressed mothers were more likely to have difficulties such as temper tantrums, eating problems, have trouble sleeping and be over clinging. This could suggest that infant temperament may also be causing problems. However not all depressed mothers develop difficulties in their relationships with their offspring (Cox et al. , 1987). Although maternal depression is one pathway to behavioural difficulties there is another; research has been carried out which traces the origins of antisocial behaviour to harsh and inconsistent discipline and ineffective parental control strategies which unwittingly reinforce the child’s negative, coercive behaviour (chapter, 2, P. 73). In disturbed relationships the people involved not only behave towards each other but they also think about each other. They both have an internal working model of the relationship which means that the cognitive as well as the social and emotional dimensions of the relationship need to be taken into account. In an Australian large-scale longitudinal study they found that mothers who had negative attitudes towards their infants at 6 months old were more likely to report behaviour problems when their children were 5 years old, especially for boys (Bor et al. 2003). The fathers also have a role in care giving. A father’s child-rearing beliefs, working hours, personality and age predicted fathers’ care giving activities. Fathers were more likely to assume care giving responsibilities if they had more positive personalities and were younger. They also assumed more care giving responsibilities when they contributed lower proportions of family income and were employed for fewer hours. Also marital intimacy predicted fathers’ care giving activities with fathers more involved when mothers reported more imitate marriages (Research summary 3, chapter, 2, p. 6). Much of the research which has explored fathers’ roles in shaping children’s behaviour has focused on the relationship between antisocial behaviour in fathers and children’s development. There is now strong evidence that there is a significant relationship between the two (Deklyen et al. 1998; Margolin and Gordis, 2000; Jaffee et al. 2003). Absence or low involvement of the father has been shown to be associated with poor outcomes for children (Scott, 1998; Carlson and Corcoran, 2001). Research shows that a father’s involvement at age 7 protected against psychological maladjustment in adolescents from disrupted families. For boys, early father involvement protected against later delinquency as measured by the child’s history of trouble with the police (Flouri and Buchanan, 2002) and for girls, father involvement at aged 16 protected against subsequent psychological distress (Flouri and Buchanan, 2003). Many studies have focused only on the amount of father involvement, neglecting the quality of the relationship (Research summary 4 pg 77). Although it is important to acknowledge the role of the parent’s involvement in their children’s adjustment we need to recognise that the child also has a role in the process. Attitudes about some styles of parenting as being the cause of atypical child behaviour, reflects a ‘social environment’ perception seeing the child as a passive victim of circumstances. Traditional questioning of the effects of environmental variables on children’s development and adjustment has been challenged through various researches. In a report from a study carried out by Sears et al. they offered a ‘social environment’ interpretation, arguing that it was the combination of parent’s permissiveness and punitiveness that caused their children to become aggressive. A highly permissive style means that children do not have clear guidance on appropriate behaviour, where as a highly punitive style means that, at the same time, they may have been frustrated by bouts of severe punishment (chapter, 2, p. 79). Bell (1968) argued persuasively for changing the direction of effect. He maintained that it was the child’s temperamental characteristics that determined how aggressive he or she was and that it is the parental disciplinary approach that attempts to adapt the child’s behaviour. Johnston et al. ’s research illustrates the dangers of presuming particular directions of causality. It would be wrong to assume that environmental risk factors would be in some sense causing children’s problems. There could be some circumstances where the characteristics of the child could add to family stress, changing parental attitudes and influencing maternal behaviour. The relative influence of parenting behaviour versus child behaviour will vary, according to the characteristics of the child and of the parent and the circumstances affecting both (chapter, 2, p. 80). It is clear that children can have both direct and indirect influences on their environment. Children and environments can also share transactional relationships. Consider a child who is easily upset and also hard to soothe, the so called ‘difficult’ temperament. Such a child with a parent who has a good social support network an a well-provided home and is relatively easily able to ‘contain’ the child’s distress and minimise upsetting experiences, may end up experiencing only brief and infrequent periods of upset and evoking a lot of supportive, sensitive care giving from ‘the environment’. The same child, however, might evoke a very different kind of care giving in a more stressed household with a parent who is less able to behave sensitively and protectively and reacts to the child’s distress in overly emotional ways. Thus environments can differ in their reactivity to children’s behaviour (Method and Skills Handbook pg 41). Chess and Thomson introduced the concept of ‘goodness of fit’ to describe the transactional relationship between child and environment. As they state, ‘goodness-of-fit results when the child’s capacities, motivations and temperament are adequate to master the demands, expectations and opportunities of the environment’ (Chess and Thomas, 1984, p. 80). Looking at the evidence presented above it is inconclusive that parents are the primary cause of disturbed and disturbing behaviour in their children; it is important to reaffirm that there are multiple pathways to disturbed behaviour and that maternal and paternal behaviour represent just two among a constellation of social context, family and parental risk factors that have been found to be associated with childhood difficulties (chapter, 2, p. 77). The evidence presented by Murray and Stein, 1991; Garver, 1997; Wakschlag and Hans, 1999; Halligan et al. , 2004 stating that disturbed/disturbing behaviour in children can be related to difficulties in the relationships with their mothers, is refuted by Cox et al. saying, not all depressed mothers develop difficulties in their relationships with their offspring. The issue is not about whether the direction of effect runs from child to mother or from mother to child; it is about their mutual influence as partners in a relationship. Children as well as parents play an active role in the process of development (chapter, 2, p. 80). In summary any particular ‘problems’ that a child might present need to be understood in terms of the demands of the context, the history of similar experiences faced by the child and the history of the adult who finds the child’s behaviour disturbing (chapter, 2, p. 64).